SO! What? SOcial

Facebook Marketing Secrets [WEBINAR]

There are literally hundreds of people hawking Facebook marketing programs. They are a dime a dozen. But there is only ONE Amy Porterfield! Amy is a dynamic presenter, incredibly smart and has assembled a killer presentation to update you on all of the new features, functions and technicalities about Facebook marketing. I promise that youContinueContinue reading “Facebook Marketing Secrets [WEBINAR]”

LinkedIn Groups Guide

There were currently 1.4 million LinkedIn groups. With so many groups, how do you find and choose which groups to join?

CMO Guide to Inbound Marketing

Everything an Executive Needs to Know About Inbound Marketing! With the abundance of information on the internet, the job of marketers is no longer to find leads; it is to help leads find you. Inbound marketing is a key component of this new strategy. This white paper explores the marketing executive’s role in shaping aContinueContinue reading “CMO Guide to Inbound Marketing”

The Power of Visual Social Media

The shift to a visual social word has developed, here are the top six tips from brands and how they use these tools to increase their marketing strategy online infographic. SOURCE: Socially Sorted

How to Use Social Media for Customer Service

#SMMCS Social networks allow consumers to sing praise or vent frustrations to an audience of hundreds, or even thousands, with the click of a button. This is both a threat and an opportunity for large organizations. The first step in developing Social Customer Services is to develop a listening programme. But this raises a lotContinueContinue reading “How to Use Social Media for Customer Service”

Facebook: Who? What! When? Why! How?

See on Scoop.it – SOcial Media Marketing101 Facebook is a hugely popular social networking site that allows you to make connections, share interests, and join groups.

Digital Aptitude of 100 Prestige Brands in China

New York, NY (PRWEB) December 18, 2012 Estée Lauder captured the top spot in the third annual Digital IQ Index®: China. Audi, Chow Tai Fook and Lancôme also nabbed Genius rankings in the Index. The study, authored by Scott Galloway, NYU Stern Clinical Professor of Marketing, Doug Guthrie, Dean of The George Washington School ofContinueContinue reading “Digital Aptitude of 100 Prestige Brands in China”

Social Media Success Kit

Success Starts Here! Social Media plays a significant role in the marketing decision-making process. The Marketo Social Media Success Kit provides tactical tips, strategies and best practices to help your organization implement social media effectively. The Marketo Social Media Marketing Kit contains helpful resources and best practices including the best ebooks, webinars, white papers, blogContinueContinue reading “Social Media Success Kit”

#Twitter Following

Twitter

Get a Business Page on Pinterest‏: Webinar

Join us on Thursday or Friday to learn how to get a business page for your brand on Pinterest. So many new features and resources for businesses have been added that we decided that we needed to host a BRAND NEW WEBINAR and go over this CRUCIAL INFORMATION. Register here to get an Official BusinessContinueContinue reading “Get a Business Page on Pinterest‏: Webinar”

Search Marketing Expo – SMX West

Search Marketing Expo – SMX West 2013: March 11-13 Redding, CT (PRWEB) December 17, 2012 Search engine marketing conference Search Marketing Expo – SMX (Search Marketing Expo) West will be held March 11-13, 2013 in San Jose, CA. Those interested in attending can take advantage of lowest-available “super early bird” rates until December 21. Register onlineContinueContinue reading “Search Marketing Expo – SMX West”

Glossary

Are you confused by all the social media marketing lingo and terms? You are not alone! SO! What? SOcial introduces the complete glossary of social media terms for those interested in social media marketing. Master these terms and you’ll be a social media know-it-all in no time guaranteed!

Cheat Sheets for the Social Marketer

Become an expert in all the major social channels! Quickly learn all the most important strategies and success metrics for each one, as well as how to drive leads, optimize and automate your social activities, and much more. The series includes separate cheat sheets for: Twitter: Discover how to identify influencers and build brand affinityContinueContinue reading “Cheat Sheets for the Social Marketer”

What’s Next for the Social Media Age? Predictions from the Experts for 2013

An exclusive, live webinar from Social Media Today December 18th at 12pm EST / 9am PST In 2012, Facebook went public, social media played an important role in several geopolitical movements, and the online technology boom continued apace. What will the next year bring? Join us as our expert guests will take a look atContinueContinue reading “What’s Next for the Social Media Age? Predictions from the Experts for 2013”

Email Marketing 5.0

Amplify Your Campaigns Using Social Companies integrating a social component into marketing automation and email campaigns are seeing a huge boost in campaign success. Think that success will be difficult to emulate? Think not! Download this new case study to discover the real strategies used by top companies to: Increase brand trust by leveraging socialContinueContinue reading “Email Marketing 5.0”

Social Media Strategies Summit

San Diego, CA (PRWEB) December 14, 2012 This year, we’ve implemented three new tracks of break-out sessions: (1) Social Platforms, (2) Internal Collaboration and (3) Measures, Metrics and Analytics. The Social Media Strategies Summit (SMSS) will be held at the Hard Rock Hotel in Chicago on April 23-24, 2013. GSMI has hosted over 25 SocialContinueContinue reading “Social Media Strategies Summit”

Steve Jobs

Build & Operate A Content Marketing Machine

Driving Leads With Content Marketing Content drives conversion, nurtures leads, and is the Yin to your social Yang. The question is, how do you actually DO content marketing? In this joint ebook written by Kapost, the leading content marketing software platform, and Marketo, you will learn how to: Develop and refine your own content planContinueContinue reading “Build & Operate A Content Marketing Machine”

The Art of Getting RETWEETS

Twitter Retweet Etiquette: Tweet about Twitter

Free SEO Crash Course: 3-Part Video Series

Covering everything from SEO basics to advanced strategies. 69% of online marketers use SEO (Search Engine Optimization) strategies to drive traffic to their sites. At this point, search engine optimization has become a must-have for anyone who wants to get found online. It’s one of the first steps you need to take before you jumpContinueContinue reading “Free SEO Crash Course: 3-Part Video Series”

Successful Event Marketing from Start to Finish‏

Develop a Flawless Event Strategy for 2013!If you need to ensure your event marketing is successful from planning to promotion to follow-up, check out our brand new 120-page Definitive Guide to Event Marketing. You’ll get worksheets, checklists, and templates to help with: Multi-touch promotion planning – including email, social, and PR Staffing and executing top-notchContinueContinue reading “Successful Event Marketing from Start to Finish‏”

LinkedIn: Facts & Figures

LinkedIn Marketing Facts & Figures

5 Ways to Encourage Customers to Share Your Content

How to Utilize Your Customer Base for Content Promotion Nearly every brand has realized that integrating social elements into most or all of its marketing programs is essential. But how do you give your audience a compelling reason to socialize? This white paper will show you how to get your customers involved and encourage themContinueContinue reading “5 Ways to Encourage Customers to Share Your Content”