Social Media Strategy đźŽŻ

Creating your social media marketing strategy doesn’t need to be painful. Create an effective plan for your business in simple steps. A social media marketing strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing…

The Anatomy of Content Marketing: Infographic

Want online marketing success? This infographic “The Anatomy of Content Marketing” created by Content+ will show you some great stats on why you need a content marketing strategy for your company. Like SO! What? SOcial on Facebook or follow us on Twitter

Enterprise Social Media Success – Leadership by Example

Sponsored by:  Overview SAP CIO, Oliver Bussmann, recognized as the #1 Social CIO and a thought leader and influencer in the Enterprise IT industry will discuss his top tips for successfully leveraging social media to drive awareness and engagement. These tips are essential guidelines, ranging from managing and creating content to building your personal brand, which will helpContinueContinue reading “Enterprise Social Media Success – Leadership by Example”

Using Crowdsourcing to Slash Marketing Costs

Did you know  that with Crowdsourcing, you could increase your marketing budget by 25%, 50% or even 75% at no additional cost? Crowdsourcing is a new and powerful tool that is ofter misunderstood by many. Crowdsourcing is an effective method for increasing your marketing ROI and expanding your marketing with no additional costs. Join usContinueContinue reading “Using Crowdsourcing to Slash Marketing Costs”

Content Rules Book

Facebook, Twitter, YouTube, Google+, Blogs and other platforms give organizations and customers a “voice.” Want to learn how to create blog posts, content marketing, stories, and videos that ignite business success by cultivating fans around your service or product online? This book Content Rules helps you develop the content that people care about to achieveContinueContinue reading “Content Rules Book”

What is Content Marketing?

This is how today’s top marketers define content marketing:   How would you define content marketing? SO! What? A SOcial Media Company. Engage. Connect. SOcialize Located in Vancouver, British Columbia. More information? Contact us: info@sowhatsocial.com

Search and Deploy: The B2B Marketing Trends of 2012

If your looking for marketing advice the world of marketing is full of websites, blogs and platforms. What does this mean for you? Ease of use to find strategies, procedures,  ideas and proven systems that will guide you to marketing success. Having no content marketing equal to no marketing presence and that’s a fundamental requirementContinueContinue reading “Search and Deploy: The B2B Marketing Trends of 2012”

To Blog or Not?

Why blog? Is it to create thought leadership in your community or to improve your SEO (Search Engine Optimization)? Blogposts are marketing pieces to communicate to your target audience your industry expertise, your opinion, and to create thought leadership in your community while improving your SEO. Search engines love original content that is up toContinueContinue reading “To Blog or Not?”

Content Marketing Defined

This is how today’s top marketers define content marketing: Content marketing is a marketing strategy of creating and syndicating relevant and valuable information with the main objective of attracting and engaging a specific target audience. It’s a way of communicating with your prospects and customers in a non-intrusive way because you aren’t directly pitching yourContinueContinue reading “Content Marketing Defined”

Storytelling with a Purpose: Meeting Brand, Business, and User-experience Goals

New York, NY (PRWEB) January 21, 2013 Customer Management IQ, a division of IQPC announces its Content Strategies Summit, taking place March 20 – 22, 2013 in at the Deauville Beach Resort in Miami Beach, FL. “How do organizations make sense of the wealth of content in the current digital world?” asks CMIQ’s Ivy Yang.ContinueContinue reading “Storytelling with a Purpose: Meeting Brand, Business, and User-experience Goals”

PR Daily’s Digital PR & Social Media Awards Luncheon

New York, NY (PRWEB) January 17, 2013 Attendees at PR Daily’s Digital PR and Social Media Awards Luncheon sponsored by Synaptic Digital, a Definition 6 company, this month may show up for the trophies, the champagne welcome and the opportunity to schmooze. But with a keynote address from Gil Wolchock, executive vice president from SynapticContinueContinue reading “PR Daily’s Digital PR & Social Media Awards Luncheon”

2013 SOcial Media, SEO & Content Marketing

When looking for new strategies for SEO (Search Engine Optimization) or Social Media, it’s frustrating how much time we spend looking for the correct information that is from a viable trusted author or source. In addition, these articles tend to be scattered all over the web on different URL’s so it can be difficult toContinueContinue reading “2013 SOcial Media, SEO & Content Marketing”

Content Marketing vs. Traditional Advertising

Content Marketing vs traditional advertising? The infographic by Marketo goes into detail about statistics and other information on how content marketing is being used today: What are companies using content marketing? Lead generation, lead nurturing, risk mitigation are a few benefits from their content marketing strategy. How are companies using it? Social media (79%), articleContinueContinue reading “Content Marketing vs. Traditional Advertising”

Killer Content Marketing

Drive Conversions With Killer Content Whether it’s a blog, a webinar, a tweet or a white paper, content marketing is the bread and butter of lead conversion. But before you start creating content, discover how to get the most out of each asset – with less effort. This cheat sheet includes: The six rules for content marketingContinueContinue reading “Killer Content Marketing”

Web Content Creation Tools: Top Picks for 2013

Deerfield, IL (PRWEB) January 14, 2013 Matt About Business is proud to announce the winners of the first annual “Web Content Creation Tools – Top Picks” award. The award recognizes the best solutions available for creating different types of web content. “The irony of content marketing is that the key element, web content creation, isContinueContinue reading “Web Content Creation Tools: Top Picks for 2013”

Link Building Anatomy Infographic

Useful infographic by TechWyse which clearly explains about the latest trends of Link building to enhance your internet marketing strategy with content marketing, videos and images. This infographic demonstrates various link building techniques that are ever-evolving  to help you get noticed online and on social media that can positively influence your search engine rankings.

SlideShare: Content Marketing Giant

The world’s largest content sharing professional community online is SlideShare. SlideShare: The Quiet Giant of Content Marketing, which data was collected by ComScore and this infographic was created by Colum Five Media reveals that SlideShare has 60 million visitors per month with 3 billion slide views. SlideShare has 5 times more traffic from business ownersContinueContinue reading “SlideShare: Content Marketing Giant”

17 SEO Myths You Should Leave Behind in 2013

Prepare for a Strong 2013 By Debunking These SEO Myths To say SEO has “changed a lot” would be the understatement of the decade. Just take a look at how Google’s updates shook the world of SEO (Search Engine Optimization), causing marketers to swap their link-building and keyword-based efforts for a long overdue focus onContinueContinue reading “17 SEO Myths You Should Leave Behind in 2013”

MarketingSherpa’s Email Summit 2013

Join us in Las Vegas on February 19-22, 2013, at the Paris Las Vegas Hotel & Casino for MarketingSherpa’s Email Summit 2013 – the largest vendor-neutral, research-based email marketing event. Our last Email Summit was attended by more than 700 of the industry’s best marketers, and we plan to accommodate an even larger crowd inContinueContinue reading “MarketingSherpa’s Email Summit 2013”

Search Marketing Expo – SMX West

Search Marketing Expo – SMX West 2013: March 11-13 Redding, CT (PRWEB) December 17, 2012 Search engine marketing conference Search Marketing Expo – SMX (Search Marketing Expo) West will be held March 11-13, 2013 in San Jose, CA. Those interested in attending can take advantage of lowest-available “super early bird” rates until December 21. Register onlineContinueContinue reading “Search Marketing Expo – SMX West”

Build & Operate A Content Marketing Machine

Driving Leads With Content Marketing Content drives conversion, nurtures leads, and is the Yin to your social Yang. The question is, how do you actually DO content marketing? In this joint ebook written by Kapost, the leading content marketing software platform, and Marketo, you will learn how to: Develop and refine your own content planContinueContinue reading “Build & Operate A Content Marketing Machine”