SOcial Media Report Cards: The Winners & Losers of SOcial Media in 2012

2012 was the year for social media. The altering social media landscape in 2012 changed the way marketers approached their work, from market research, various social media accounts to  lead generation which will likely have an even bigger impact in 2013. Pardot has created the following infographic to evaluate major social network’s including Pinterest, Facebook,ContinueContinue reading “SOcial Media Report Cards: The Winners & Losers of SOcial Media in 2012”

The State of Small Business in 2013

What’s in store for small business this year? This survey conducted by AWeber of 3,000 small businesses mom- and-pop stores from across the globe finds that small business are “cautiously optimistic” about 2013. 67% planned to increase their marketing spending in 2013 and are embracing social media. Some 72 percent of small business owners planContinueContinue reading “The State of Small Business in 2013”

SlideShare: Content Marketing Giant

The world’s largest content sharing professional community online is SlideShare. SlideShare: The Quiet Giant of Content Marketing, which data was collected by ComScore and this infographic was created by Colum Five Media reveals that SlideShare has 60 million visitors per month with 3 billion slide views. SlideShare has 5 times more traffic from business ownersContinueContinue reading “SlideShare: Content Marketing Giant”

LinkedIn Reaches 200 Million Members

LinkedIn announced that it has crossed the 200 million members mark, adding on average two new members every second of the day. With representation in more than 200 countries, the professional social network serves members in 19 languages around the world. LinkedIn social media network developed an infographic to mark this achievement below:

SOcial Media is Going Corporate

How and why businesses are sharing, posting, tweeting, blogging and pinning: 94% use social media, 85% say its given their business more exposure, 58% say that social media has generated leads and loyal fans. Favorite social media tools are: Facebook at 92%, Twitter at 82%, LinkedIn at 73%, Blogs at 61% 58% of Fortune 500ContinueContinue reading “SOcial Media is Going Corporate”

21 Social Media Updates & Advancements to Inspire Your 2013 Strategy

2012 has been a year of change in social media. Although Twitter and LinkedIn ended their relationship, they both worked to make segmentation easier. Meanwhile, Facebook bought Instagram and took strides towards making global marketing easier. Now it’s time to integrate these updates swiftly into your marketing strategy. With 2013 here, take this time toContinueContinue reading “21 Social Media Updates & Advancements to Inspire Your 2013 Strategy”

Your Guide to Video Search Engine Optimization

Who? Visual Content is the “New King” What? Your Guide to Video SEO (Search Engine Optimization) When? Start your Video SEO (Search Engine Optimization) today! Why? Video optimization ranks high in search queries on search engines which include videos in universal search results. Videos are more engaging and spread MORE in less time. How? AllowContinueContinue reading “Your Guide to Video Search Engine Optimization”

Online Marketing Opportunity Report: Social Media, Blog & SEO

It can be difficult to know if it is worth the time and money to expand the online marketing for your business and even tougher to figure out where the conversation is happening. HubSpot has gathered exciting data and developed measurement methods to help you answer: Where should YOU market online? You have finite resourcesContinueContinue reading “Online Marketing Opportunity Report: Social Media, Blog & SEO”

Cheat Sheets for the Social Marketer

Become an expert in all the major social channels! Quickly learn all the most important strategies and success metrics for each one, as well as how to drive leads, optimize and automate your social activities, and much more. The series includes separate cheat sheets for: Twitter: Discover how to identify influencers and build brand affinityContinueContinue reading “Cheat Sheets for the Social Marketer”

LinkedIn: Who! What? When! Why?

Who: Everyone who works What: Networking, job hunting, showcasing your professional accomplishments When: Check in weekly; more if you’re actively job hunting Why: It’s a gold mine of industry intelligence to expand your professional network and relationship management SO! What? A SOcial Media Company.  Located in Vancouver, British Columbia. Engage. Connect. SOcialize. More information? Contact us: sowhatsocial@gmail.com 

What Do CEOs Think Of Social Media? [INFOGRAPHIC]

Did you know that 16 percent of CEOs say that they use social media as the top way that they engage customers? IBM conducted an in- depth study with more than 1,70o CEO’s, public leaders, and general managers from across the globe in 64 countries. Their findings are detailed in the following infographic: SOURCE: IBM

The Most Powerful LinkedIn Webinar You’ve Ever Seen

You know that all of your prospects are on LinkedIn. And you know that LinkedIn can be used to generate leads and grow sales, not to mention position yourself and your brand as a leading authority. But by now you’ve probably realized that the things most people are telling you to do…they just don’t generateContinueContinue reading “The Most Powerful LinkedIn Webinar You’ve Ever Seen”

LinkedIn for Sales [WEBINAR]

With the emergence of social media, how we connect with each other has changed. Social has disrupted the traditional ways we communicate at home and at the workplace – becoming core to all customer interactions. Does your sales department understand its power to create meaningful relationships?LinkedIn’s Ralf VonSosen Learn how to make the most of LinkedIn forContinueContinue reading “LinkedIn for Sales [WEBINAR]”

Top LinkedIn Groups for Social Business

eMarketing Association Network Largest and most active Marketing Group with 457,000+ members. Managed by the eMarketing Association, the worlds largest Internet marketing association- Open to all interested in Internet Marketing. Focus on Social, eMail, Search, mobile and Web marketing. Special offers for members from the eMA. Be sure to check out our annual conference, TheContinueContinue reading “Top LinkedIn Groups for Social Business”

Optimize Your SOcial Channel for Lead Generation

Get More From Your Social Programs If you need to make your social efforts deliver more than just buzz and branding, it’s time to download our newest eBook. In this guide you will learn how to: Leverage social media channels: Facebook, Twitter, LinkedIn, Pinterest Incorporate social marketing into every stage of your sales funnel TurnContinueContinue reading “Optimize Your SOcial Channel for Lead Generation”

Boost your Sales in 30 Days, Through Effective Collaboration [EVENT]

Are you newly transitioned or just migrated to Vancouver, looking to connect with other professionals? Are you a self-employed professional or a small business owner interested in learning new strategies to increase revenue? Or, a young professional looking for learning opportunities and a way to meet like-minded people? Join us in an evening of networking,ContinueContinue reading “Boost your Sales in 30 Days, Through Effective Collaboration [EVENT]”

WordPress Webinar Marathon: Sept. 17-21, 2012

WP Academy’s “WordPress Webinar Marathon” is a series of 10 free, high-content webinars on WordPress Website Design, Online Marketing, and Web Sales and Marketing Technology.  These events happen during the week of September 17-21, 2012.  There are two webinars every day, one at 2pm EST and the other at 7pm EST (“New York time”). These webinars areContinueContinue reading “WordPress Webinar Marathon: Sept. 17-21, 2012”

LinkedIn and your Brand: Are You Getting the Right Value?

September 11th at 12pm EST / 9am PST Originally designed as an online exchange for job seekers and hiring managers, LinkedIn’s growth has made it an important social platform for brand exposure and research. Recruiters hunt for likely hiring prospects, and skilled workers demonstrate their value using resumes, profiles and posts. But best practices forContinueContinue reading “LinkedIn and your Brand: Are You Getting the Right Value?”

The Brits Are Invading the Social Media World!

LONDON, August 30, 2012 /PRNewswire/ Phinkit is the new-generation creative social multimedia site. The ‘multi’ not only denotes Phinkit’s powerful capability for striking visuals and video content, but also the ability to share your messages easily across Facebook, Twitter, LinkedIn and Pinterest. This is what Killer Startups has to say: “Watch out Facebook and Pinterest: there’s a new kid onContinueContinue reading “The Brits Are Invading the Social Media World!”