Tag Archives: Lead Generation

How to Optimize Your SOcial Channels for Lead Generation

Date: April 11, 2013 Time: 1:00pm ET / 10:00am PT Social media is vital for business branding and generating buzz, but are your social channels generating leads? In this session, you’ll discover proven tactics and strategies for turning your social presence into a lead generating machine. Jason Miller from Marketo will show you why inbound alone isContinueContinue reading “How to Optimize Your SOcial Channels for Lead Generation”

How to Attract Customers with Twitter & Vine

The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 42% of companies have acquired a customer via Twitter. And now that Twitter’s new mobile video app Vine has been added to the mix, there’s even more to measure. Yes, Twitter is aContinueContinue reading “How to Attract Customers with Twitter & Vine”

Your Social Media Roots

The metaphor “your business is like a tree” refers to being as sturdy as its roots. You need to first build a strong  foundation until you can branch out. The same goes for social media which is  becoming a more important component of today’s marketing mix. Vertical Measures created this Internet Marketing Infographic which doesContinueContinue reading “Your Social Media Roots”

Content Marketing vs. Traditional Advertising

Content Marketing vs traditional advertising? The infographic by Marketo goes into detail about statistics and other information on how content marketing is being used today: What are companies using content marketing? Lead generation, lead nurturing, risk mitigation are a few benefits from their content marketing strategy. How are companies using it? Social media (79%), articleContinueContinue reading “Content Marketing vs. Traditional Advertising”

SOcial Media is Going Corporate

How and why businesses are sharing, posting, tweeting, blogging and pinning: 94% use social media, 85% say its given their business more exposure, 58% say that social media has generated leads and loyal fans. Favorite social media tools are: Facebook at 92%, Twitter at 82%, LinkedIn at 73%, Blogs at 61% 58% of Fortune 500ContinueContinue reading “SOcial Media is Going Corporate”

Facebook Marketing Secrets [WEBINAR]

There are literally hundreds of people hawking Facebook marketing programs. They are a dime a dozen. But there is only ONE Amy Porterfield! Amy is a dynamic presenter, incredibly smart and has assembled a killer presentation to update you on all of the new features, functions and technicalities about Facebook marketing. I promise that youContinueContinue reading “Facebook Marketing Secrets [WEBINAR]”

Optimize Your SOcial Channel for Lead Generation

Get More From Your Social Programs If you need to make your social efforts deliver more than just buzz and branding, it’s time to download our newest eBook. In this guide you will learn how to: Leverage social media channels: Facebook, Twitter, LinkedIn, Pinterest Incorporate social marketing into every stage of your sales funnel TurnContinueContinue reading “Optimize Your SOcial Channel for Lead Generation”

Definitive Guide to SOcial Marketing

This 80 page guide is full of practical, easy-to-implement tips that will help you amplify your social efforts and learn how to: Drive peer-to-peer sharing and promote influencer marketing Turn social media channels into powerful lead generation channels Incorporate social media marketing throughout the sales funnel Effectively measure social marketing to determine real business ROIContinueContinue reading “Definitive Guide to SOcial Marketing”

Social Media for Small Businesses – Defining a Strategy

NEW YORK, Sept. 12, 2012 /PRNewswire/ Fundamental to any successful social media program is aligning the strategy to a specific business goal and then defining and prioritizing the marketing tactics to support it.  This is especially important to small business owners who are braving the complex world of social media for the first time and seeking aContinueContinue reading “Social Media for Small Businesses – Defining a Strategy”