Top LinkedIn Groups for Social Business

eMarketing Association Network Largest and most active Marketing Group with 457,000+ members. Managed by the eMarketing Association, the worlds largest Internet marketing association- Open to all interested in Internet Marketing. Focus on Social, eMail, Search, mobile and Web marketing. Special offers for members from the eMA. Be sure to check out our annual conference, TheContinueContinue reading “Top LinkedIn Groups for Social Business”

Writing a Communications and SOcial Media Guide

 SOcial Media Guide BE TRANSPARENT: “If you make a mistake, admit it. Be upfront and be quick with your correction,” said the Red Cross. BE RELEVANT: “Post content that invites responses – then stay engaged. Find others who have shared interests, cite them and ask them questions,” said the Red Cross. BE CONSIDERATE: “Encourage healthyContinueContinue reading “Writing a Communications and SOcial Media Guide”

Writing Effective Facebook Posts

Choose the right time: Weekend posts have higher engagement rates than other days of the week. The best time of the week to write is toward the end of the week. More people are on Facebook outside of business hours which means wall posts written between 8 p.m. and 7 a.m. have 20 percent higherContinueContinue reading “Writing Effective Facebook Posts”

Google+: Who! What? When! Why?

Who: Anyone who wants more traction on the web What: The premier search tool on the internet today, featuring not only the best web search engine, but many additional features When: Check in weekly, add to your circles Why: Superior page ranking on search engines SO! What? A SOcial Media Company. Engage. Connect. SOcialize.  ContinueContinue reading “Google+: Who! What? When! Why?”

Content Marketing Guide for Demand Generation

Content marketing is more than just white papers. Discover how to construct a solid knowledge of content marketing, match buyer personas with marketing materials, and calculate the ROI.  Use this guide to map out your own buying stages and determine which content to best associate with those stages. You’ll learn: The six rules of content marketingContinueContinue reading “Content Marketing Guide for Demand Generation”