Social Media Profiles: How to Get More Facebook Likes, Comments and Shares? This infographic via HubSpot goes into detail about the types of Facebook posts that are most popular: picture, text, video and link as well as the day and time to post.
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Olympic Advertisers Study Can’t Find a Social Media Gold Medalist- A.T. Kearney
Continuing its search for Social Media intelligence in the branding universe, A.T. Kearney this week conducted an intensive global study of advertising during the July 27th Opening Ceremony of the London 2012 Summer Olympics. The Olympic Advertisers Study, which analyzed primetime television advertising content during the 2012 Opening Ceremonies across six continents, captured 246 televisionContinueContinue reading “Olympic Advertisers Study Can’t Find a Social Media Gold Medalist- A.T. Kearney”
Writing Effective Facebook Posts
Choose the right time: Weekend posts have higher engagement rates than other days of the week. The best time of the week to write is toward the end of the week. More people are on Facebook outside of business hours which means wall posts written between 8 p.m. and 7 a.m. have 20 percent higherContinueContinue reading “Writing Effective Facebook Posts”
