Embedding Social Media

Join us for our Free 40 minute webinar on February 8th at 10AM EST You will learn how to embed social media across more than just marketing. Get best practice examples and insight from leading Marketing and Social Media Executives. Topics: Execute your social business strategy: Get insight on how to take social media companyContinueContinue reading “Embedding Social Media”

Social Media & Organizational Change: Disruptor or Facilitator?

An exclusive, live webinar from Social Media Today January 22nd at 12pm EST / 9am PST Do social tools create new organizational hurdles for your company, or can they help you work better? The continued growth and penetration of social media as a communications tool is changing the game board for all businesses, challenging executivesContinueContinue reading “Social Media & Organizational Change: Disruptor or Facilitator?”

25 Best Marketing Conferences 2013

The best marketing conferences to attend in 2013.  Feel free to add in any additional conferences we left out for 2013 in the comments section below. Social Media Strategies Conference February 5-7 in Las Vegas, NV, Chicago in April and New York in June Online Marketing Summit February 11-13 in San Diego, CA and Fall,ContinueContinue reading “25 Best Marketing Conferences 2013”

SEO vs. Social Media: Which Is Best for Your Marketing?

Both SEO (Search Engine Optimization) and social media are powerful marketing tools, but sometimes prioritizing marketing time on one or the other is a challenge — especially in a crunch. For example, 44% of online shoppers begin their branded product research by using a search engine, but social media usage has increased by 356% inContinueContinue reading “SEO vs. Social Media: Which Is Best for Your Marketing?”

20 Marketing Trends & Predictions for 2013 & Beyond

What if you had a glimpse into the future? What would you change today to plan for tomorrow? In reality, the future can be predicted and the best marketers already have their destination mapped out. In 2012, the world of marketing underwent major changes. We saw the rise of Pinterest, several IPOs and acquisitions, anContinueContinue reading “20 Marketing Trends & Predictions for 2013 & Beyond”

How to Manage Socially Integrated Channels?

An exclusive, live webinar from Social Media Today January 29th at 12pm EST / 9am PST When customers publicly address your company on Twitter or Facebook, who should respond: marketing, or customer service? And what, in the social media age, is the difference? Traditionally living in separate silos within large enterprises, these two functions haveContinueContinue reading “How to Manage Socially Integrated Channels?”

CMO Guide to Inbound Marketing

Everything an Executive Needs to Know About Inbound Marketing! With the abundance of information on the internet, the job of marketers is no longer to find leads; it is to help leads find you. Inbound marketing is a key component of this new strategy. This white paper explores the marketing executive’s role in shaping aContinueContinue reading “CMO Guide to Inbound Marketing”

Social Media Success Kit

Success Starts Here! Social Media plays a significant role in the marketing decision-making process. The Marketo Social Media Success Kit provides tactical tips, strategies and best practices to help your organization implement social media effectively. The Marketo Social Media Marketing Kit  contains helpful resources and best practices including the best ebooks, webinars, white papers, blogContinueContinue reading “Social Media Success Kit”

Webinar: Social Content Marketing with SlideShare

Please join us for a live webinar on Social Content Marketing with SlideShare on Tuesday December 11th. Our special guest is Todd Wheatland, author of the recently published Marketer’s Guide to SlideShare. The webinar is of particular interest to B2B marketers from large organizations looking to leverage SlideShare for content marketing. In this session, you’llContinueContinue reading “Webinar: Social Content Marketing with SlideShare”

Harnessing the Power of Online Networks

Harnessing the Power of Online Networks: How to Incentivize the Online Behavior You Need An exclusive, live webinar from Social Media Today December 11th at 12pm EST / 9am PST How can you instill positive social habits in a community? Or give direction to the boundless energy of collective action on the web, either forContinueContinue reading “Harnessing the Power of Online Networks”

LinkedIn: Who! What? When! Why?

Who: Everyone who works What: Networking, job hunting, showcasing your professional accomplishments When: Check in weekly; more if you’re actively job hunting Why: It’s a gold mine of industry intelligence to expand your professional network and relationship management SO! What? A SOcial Media Company.  Located in Vancouver, British Columbia. Engage. Connect. SOcialize. More information? Contact us: sowhatsocial@gmail.com 

Harnessing the Power of Online Networks

How can you instill positive social habits in a community? Or give direction to the boundless energy of collective action on the web, either for social good or profit? The web offers many incentives that community and social manager can generate viral respect. This webinar will explore the options and original ideas for reinforcing certainContinueContinue reading “Harnessing the Power of Online Networks”

LinkedIn for Sales [WEBINAR]

With the emergence of social media, how we connect with each other has changed. Social has disrupted the traditional ways we communicate at home and at the workplace – becoming core to all customer interactions. Does your sales department understand its power to create meaningful relationships?LinkedIn’s Ralf VonSosen Learn how to make the most of LinkedIn forContinueContinue reading “LinkedIn for Sales [WEBINAR]”

SOcial Media Marketing Terms

Glossary of social media terms designed to familiarize you with important web 3.0 terminology that every person using social media should know. <A API – Application Programming Interface, commonly used by developers – it is code that is intended to be used by other software components to communicate with one other. Avatar – graphical images that representContinueContinue reading “SOcial Media Marketing Terms”

Top LinkedIn Groups for Social Business

eMarketing Association Network Largest and most active Marketing Group with 457,000+ members. Managed by the eMarketing Association, the worlds largest Internet marketing association- Open to all interested in Internet Marketing. Focus on Social, eMail, Search, mobile and Web marketing. Special offers for members from the eMA. Be sure to check out our annual conference, TheContinueContinue reading “Top LinkedIn Groups for Social Business”

Definitive Guide to SOcial Marketing

This 80 page guide is full of practical, easy-to-implement tips that will help you amplify your social efforts and learn how to: Drive peer-to-peer sharing and promote influencer marketing Turn social media channels into powerful lead generation channels Incorporate social media marketing throughout the sales funnel Effectively measure social marketing to determine real business ROIContinueContinue reading “Definitive Guide to SOcial Marketing”

Uncovering Marketing Benchmarks [eBook]

Good inbound marketing takes work, but how much more work will it take to tip the scale? If I increase my blogging frequency from once a month to twice a week, what impact will I see? Pertinent questions like these, and more, are answered in our latest study based on real results from HubSpot’s 7,000ContinueContinue reading “Uncovering Marketing Benchmarks [eBook]”

How to Grow Your LinkedIn Group Exponentially [WEBINAR]

Learn from the founder of the fourth largest LinkedIn Group! 53% of LinkedIn users join ten or more groups. Clearly, LinkedIn Groups present a good marketing opportunity — so how do you ensure people are joining your group? LinkedIn Groups are an integral part of social media lead generation. Learn how to grow your LinkedInContinueContinue reading “How to Grow Your LinkedIn Group Exponentially [WEBINAR]”

WordPress Webinar Marathon: Sept. 17-21, 2012

WP Academy’s “WordPress Webinar Marathon” is a series of 10 free, high-content webinars on WordPress Website Design, Online Marketing, and Web Sales and Marketing Technology.  These events happen during the week of September 17-21, 2012.  There are two webinars every day, one at 2pm EST and the other at 7pm EST (“New York time”). These webinars areContinueContinue reading “WordPress Webinar Marathon: Sept. 17-21, 2012”

AllFacebook Marketing Conference 2012

LONDON, September 3, 2012 /PRNewswire/ London Event Uncovers Facebook Marketing and Monetisation Strategies Rising Media and WebMediaBrands (Nasdaq: WEBM) today announced details surrounding the launch of AllFacebook Marketing Conference in London, for 19 November, 2012. AllFacebook Marketing Conference is a full-day event for marketers, entrepreneurs, and media professionals who are interested in leveraging Facebook to grow their businesses and extend the social reachContinueContinue reading “AllFacebook Marketing Conference 2012”

Marketing Online Magazine (MOM)

San Diego, CA — (SBWIRE) — 08/08/2012 Thousands of online entrepreneurs are flocking to the new Marketing Online Magazine website to get the latest insights, news and information on the world of online marketing. Designed for the aspiring entrepreneur looking for a way into the world of Internet marketing without expensive lessons, Marketing Online Magazine (MOM) isContinueContinue reading “Marketing Online Magazine (MOM)”

Top LinkedIn Groups for Social Business

eMarketing Association Network Largest and most active Marketing Group with 457,000+ members. Managed by the eMarketing Association, the worlds largest Internet marketing association- Open to all interested in Internet Marketing. Focus on Social, eMail, Search, mobile and Web marketing. Special offers for members from the eMA. Be sure to check out our annual conference, TheContinueContinue reading “Top LinkedIn Groups for Social Business”