An exclusive, live webinar from Social Media Today May 2nd at 1pm EST / 10am PST There was a time when marketing was all about selling and pushing out the company line. But with the rise of social media, marketers have replaced old models of company-customer communication with vital new models, based on conversation, interactionContinueContinue reading “The New Heart of Marketing: Service”
Tag Archives: Social Customer Service
Monitoring for SOcial Customer Service
#SoCustServ Tuesday 22nd January 8am – 9am PST Consumers are increasingly turning to social media as a convenient way to raise customer service issues. Some companies are beginning to realise the potential this can have in reducing costs and increasing customer satisfaction and customer loyalty, but without an effective listening process in place this potentialContinueContinue reading “Monitoring for SOcial Customer Service”
How Social Media is Changing Customer Service
An inside look into how businesses are adapting to new forms of consumer complaints, questions and feedback. As more and more consumers are reaching out to brands on social media channels, knowing how to handle support-related requests and build customer relationships is essential in growing your business and outpacing the competition. Businesses now have theContinueContinue reading “How Social Media is Changing Customer Service”
How to Use Social Media for Customer Service
#SMMCS Social networks allow consumers to sing praise or vent frustrations to an audience of hundreds, or even thousands, with the click of a button. This is both a threat and an opportunity for large organizations. The first step in developing Social Customer Services is to develop a listening programme. But this raises a lotContinueContinue reading “How to Use Social Media for Customer Service”
SO! What? SOcial 