How to Prepare Your Brand for Today’s SoLoMo Marketing Environment

Wednesday January 23, 2013 2:00 pm-3:00 pm ET Register for SoLoMo Marketing Environment Overview Increasingly, sophisticated consumers are using mobile devices to access your company’s social media and web/e-commerce site. They’re roaming the streets clutching their smartphones and tablets looking for things to do or to buy. To compete, businesses need an integrated approach toContinueContinue reading “How to Prepare Your Brand for Today’s SoLoMo Marketing Environment”

Social Command Center: A Webinar with Edelman’s Michael Brito

Seeing is believing. Visualizing social data may be the missing link between the adoption of social throughout an organisation and the C-Suite. Information is power, and when that information is at your fingertips, it empowers the individuals in your organization to make the right decisions and act on them. A social media command center allowsContinueContinue reading “Social Command Center: A Webinar with Edelman’s Michael Brito”

More Americans Using Mobile Apps in Emergencies

WASHINGTON, Aug. 31, 2012 /PRNewswire-USNewswire/ Americans are becoming increasingly reliant on mobile devices during emergencies to provide information, useful tools and a way to let loved ones know they are safe, according to a new survey conducted by the American Red Cross. Mobile apps now tie social media as the fourth-most popular way to get information inContinueContinue reading “More Americans Using Mobile Apps in Emergencies”