NEW YORK, Sept. 12, 2012 /PRNewswire/ Fundamental to any successful social media program is aligning the strategy to a specific business goal and then defining and prioritizing the marketing tactics to support it. This is especially important to small business owners who are braving the complex world of social media for the first time and seeking aContinueContinue reading “Social Media for Small Businesses – Defining a Strategy”
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Social Media for Small Businesses – is it worth it?
NEW YORK, Sept. 5, 2012 /PRNewswire/ With social media growing at a rapid pace and new platforms emerging, the value it brings to brands and organizations that navigate it strategically is also rising. Small business owners, who are constantly assessing their priorities, are often asking themselves if social media is right for their business, if the rewardsContinueContinue reading “Social Media for Small Businesses – is it worth it?”
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