Everything an Executive Needs to Know About Inbound Marketing! With the abundance of information on the internet, the job of marketers is no longer to find leads; it is to help leads find you. Inbound marketing is a key component of this new strategy. This white paper explores the marketing executive’s role in shaping aContinueContinue reading “CMO Guide to Inbound Marketing”
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Jeff Karp, Zynga Chief Marketing Officer Quits
SAN FRANCISCO, Sept 10 (Reuters) Zynga Inc’s chief marketing officer resigned on Monday, becoming the latest senior executive to depart the struggling social games company behind popular Facebook Inc games such as Farmville. Jeff Karp joins chief operating officer John Schappert and chief creative officer Mike Verdu among the top executives who have quit sinceContinueContinue reading “Jeff Karp, Zynga Chief Marketing Officer Quits”
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