Why a SOcial CEO?

Did you know that only one in five CEO’s have a social network account? This inforaphic created by MBA Online goes into detail about how this could have a negative impact on business. What do you think about this? Should all CEOs get SOcial? Leave your thoughts in the comments section below. Like SO! What? SOcialContinueContinue reading “Why a SOcial CEO?”

Getting Closer to the Customer: A Challenge for the C-Suite

Getting Closer to the Customer is an Economist Intelligence Unit report which examines how the dialogue between customers and companies has changed in response to the advent of new communication channels such as social media and mobile Based on interviews with 800 senior executives, including 244 CEOs from around the world, the study found that:ContinueContinue reading “Getting Closer to the Customer: A Challenge for the C-Suite”

What Do CEOs Think Of Social Media? [INFOGRAPHIC]

Did you know that 16 percent of CEOs say that they use social media as the top way that they engage customers? IBM conducted an in- depth study with more than 1,70o CEO’s, public leaders, and general managers from across the globe in 64 countries. Their findings are detailed in the following infographic: SOURCE: IBM

Pinterest and Image-Driven Social Selling

An exclusive, live webinar from Social Media Today October 9th at 12pm EST / 9am PST Register here: http://bit.ly/PG7kvX Can image-driven social networks such as Pinterest effectively monetize, and how can other business leverages these platforms to sell? Until Pinterest, most major social networks were formed around collective social histories, relationships, and written ideas. AContinueContinue reading “Pinterest and Image-Driven Social Selling”