There are 2 kinds of businesses: ones that restrict social activity among employees, and ones that empower it. Conversations about your online brand are happening whether you’re participating or not. So how can you cut through the noise and create your own narrative on social media that your customers care about? What does it takeContinueContinue reading “6 Tips on How to Build a Social Friendly Enterprise”
Tag Archives: C-Suite
Social Command Center: A Webinar with Edelman’s Michael Brito
Seeing is believing. Visualizing social data may be the missing link between the adoption of social throughout an organisation and the C-Suite. Information is power, and when that information is at your fingertips, it empowers the individuals in your organization to make the right decisions and act on them. A social media command center allowsContinueContinue reading “Social Command Center: A Webinar with Edelman’s Michael Brito”
Getting Closer to the Customer: A Challenge for the C-Suite
Getting Closer to the Customer is an Economist Intelligence Unit report which examines how the dialogue between customers and companies has changed in response to the advent of new communication channels such as social media and mobile Based on interviews with 800 senior executives, including 244 CEOs from around the world, the study found that:ContinueContinue reading “Getting Closer to the Customer: A Challenge for the C-Suite”
SO! What? SOcial 