Tag Archives: Business

The Women of SOcial Media

A recent study by Pew Research Centre discovered that on social media marketing sites such as Facebook, Twitter and Pinterest female usage exceeds that of men. Why? Because social media has always been more favourable to female users. What do you think this mean for internet marketers? Are you surprised by the statistics from this infographic?ContinueContinue reading “The Women of SOcial Media”

Elite Members on LinkedIn

Are you part of LinkedIn elite? LinkedIn has recently began sending out notifications to users who in 2012 were the top 1%, 5% and 10% most-viewed profiles. If you were among those your message looked similar to this: Elite members were notified for their accomplishments in a campaign launched by LinkedIn. What are your opinions? ContinueContinue reading “Elite Members on LinkedIn”

The Social Super Bowl Ad Brawl

Whispr Group, digital consulting agency said that out of 20.9 million Super Bowl- related tweets on Twitter about 30% of them were in regards to advertisements. Number 1 with 290,000  reactions on Twitter was GoDaddys ad featuring Bar Refaeli  followed by Budweiser with 164,000. The ads did not significantly impacts brands following on Twitter.The brandsContinueContinue reading “The Social Super Bowl Ad Brawl”

The State of Infographics

Visual content is king in 2013 and it is no surprise that infographics have increased with popularity and demand. Infographics have been around for some time, but have just recently started to gain popularity. What is behind the success of the infographic? They break down complex information into a visual and are easy to shareContinueContinue reading “The State of Infographics”

SEO vs. Social Media: Which Is Best for Your Marketing?

Both SEO (Search Engine Optimization) and social media are powerful marketing tools, but sometimes prioritizing marketing time on one or the other is a challenge — especially in a crunch. For example, 44% of online shoppers begin their branded product research by using a search engine, but social media usage has increased by 356% inContinueContinue reading “SEO vs. Social Media: Which Is Best for Your Marketing?”

The Step-by-Step Guide to Lovable Marketing Campaigns

Using marketing to earn the love of your prospects can have a tremendous impact on your business. You give rise to a movement of brand evangelists and supporters who will help you grow. From producing a stellar marketing offer, through promoting it on your channels, to measuring its impact, this ebook will teach you howContinueContinue reading “The Step-by-Step Guide to Lovable Marketing Campaigns”

Using Visitor Intelligence to Drive More Business

Receive Your Complimentary Guide NOW!”Five Killer Ways B2B Marketers Can Use Visitor Intelligence to Drive More Business”Today’s internet marketing software delivers unprecedented intelligence. Learn how to use it to drive more on-target leads. The Web has revolutionized the way in which your prospects research and buy solutions and given savvy B2B marketers unprecedented access toContinueContinue reading “Using Visitor Intelligence to Drive More Business”

HootSuite’s Social Media Holiday

VANCOUVER, BRITISH COLUMBIA–(Marketwire – Dec. 6, 2012) From comparing Twitter mentions of gadgets, toys, gaming consoles and retailers to tracking how many people are talking about airlines on Facebook, HootSuite’s holiday-themed social media command center has you covered, and its all happening live right now. Turn on your Rudolph mp3, pour yourself a low-fat cocoaContinueContinue reading “HootSuite’s Social Media Holiday”

Pinterest and Image-Driven Social Selling

An exclusive, live webinar from Social Media Today October 9th at 12pm EST / 9am PST Register here: http://bit.ly/PG7kvX Can image-driven social networks such as Pinterest effectively monetize, and how can other business leverages these platforms to sell? Until Pinterest, most major social networks were formed around collective social histories, relationships, and written ideas. AContinueContinue reading “Pinterest and Image-Driven Social Selling”