NEW YORK, Sept. 12, 2012 /PRNewswire/ Fundamental to any successful social media program is aligning the strategy to a specific business goal and then defining and prioritizing the marketing tactics to support it. This is especially important to small business owners who are braving the complex world of social media for the first time and seeking aContinueContinue reading “Social Media for Small Businesses – Defining a Strategy”
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Integrating Search and Social with Content Syndication to Maximize Storytelling
NEW YORK, Sept. 12, 2012 /PRNewswire/ The volume of content being published and the pace at which it is being created is increasing rapidly, requiring professional communicators to evolve their strategies and give their content the strongest opportunity to be seen, heard and interacted with by their online audiences. At Content Marketing World 2012, PR Newswire’s GlobalContinueContinue reading “Integrating Search and Social with Content Syndication to Maximize Storytelling”
Social Media for Small Businesses – is it worth it?
NEW YORK, Sept. 5, 2012 /PRNewswire/ With social media growing at a rapid pace and new platforms emerging, the value it brings to brands and organizations that navigate it strategically is also rising. Small business owners, who are constantly assessing their priorities, are often asking themselves if social media is right for their business, if the rewardsContinueContinue reading “Social Media for Small Businesses – is it worth it?”
