Author Archives: SO! What? SOcial

Disney Launches Campaign to Pay Tribute to its Leading Style Icon, Minnie Mouse

This September, Disney will celebrate Minnie Mouse as one of its most beloved and enduring cultural icons. Inspired by her unique and distinctive style, a number of international designers will create ‘Minnie Mouse Must Haves’ one-off garments and accessories, to be unveiled at London Fashion Week and auctioned together with eBay, to support the BFC/Bazaar Fashion ArtsContinueContinue reading “Disney Launches Campaign to Pay Tribute to its Leading Style Icon, Minnie Mouse”

Four Rivers Software Systems, Fluke Biomedical launch joint TMS Fluke Interface for Ansur automation software

EVERETT, Wash., Aug. 16, 2012 /PRNewswire/ Fluke Biomedical and Four Rivers Software Systems announced today the launch of a joint TMS Fluke Interface to integrate Ansur software with Four Rivers Software’s computerized maintenance management system (CMMS) solution, TMS OnSite/TMS OnLine.  Designed to automate medical device testing and reporting to ensure safety standards compliance, Ansur-automated test records are nowContinueContinue reading “Four Rivers Software Systems, Fluke Biomedical launch joint TMS Fluke Interface for Ansur automation software”

Wynn Las Vegas Launches Wynn Social, Virtually Taking Guests Behind the Nightclub Velvet Ropes with World-Renowned DJ Roster

LAS VEGAS, Aug. 16, 2012 /PRNewswire/ Wynn Las Vegas will allow guests from across the globe a behind the scenes look into its premier nightlife scene, focusing on the roster of 36 celebrated resident DJs, through an innovative digital content platform and social media hub, Wynn Social. “Celebrity DJs, electronic dance music, and social media continue to growContinueContinue reading “Wynn Las Vegas Launches Wynn Social, Virtually Taking Guests Behind the Nightclub Velvet Ropes with World-Renowned DJ Roster”

Computer Glitches, Not Facebook Bigger Time Waste at Work

DENVER, Aug. 16, 2012 /PRNewswire/ Employers looking to increase productivity should consider breaking up water-cooler talk or upgrading their software before banning Facebook. In a nationwide survey, 14 percent of knowledge workers cited chatting with co-workers as their biggest waste of time, followed by dealing with computer or software problems (11%). Five percent (5%) of respondents citedContinueContinue reading “Computer Glitches, Not Facebook Bigger Time Waste at Work”

Foot Locker ‘Approved’ Campaign Launches With NBA All-Stars

NEW YORK, Aug. 16, 2012 /PRNewswire/ Foot Locker, Inc. (NYSE: FL), the New York-based specialty athletic retailer, today unveiled its latest national advertising and integrated marketing campaign.  This is the first effort under the Approved umbrella created by worldwide advertising agency BBDO, and features three spots starring a dynamic group of elite NBA All-Stars including Carmelo Anthony, Chris Bosh, James Harden, Kevin Love, and Russell Westbrook.ContinueContinue reading “Foot Locker ‘Approved’ Campaign Launches With NBA All-Stars”

Comedy Central Latin America Launches Its First Online And Social Media Campaign

MIAMI and SAO PAULO, Aug. 15, 2012 /PRNewswire/ Starting Tuesday, August 14, Comedy Central (comedycentral.la / comedycentral.com.br) unveils its first 100% online and social media campaign. Created by Wieden + Kennedy Sao Paulo, the concept of “Continente Comedia” (#continentecomedia) aims to show how humor is celebrated in Latin America. The campaign features a spot produced exclusively for the Internet, stand-up comedians talkingContinueContinue reading “Comedy Central Latin America Launches Its First Online And Social Media Campaign”

Sony Pictures Interactive Opens a Hotel Game on Facebook

CULVER CITY, Calif., Aug. 15, 2012 /PRNewswire/ Sony Pictures Interactive has launched the company’s first premium social game, The Hotel Transylvania Social Game (facebook.com/hoteltgame), it was announced today by Bob Osher, president, Sony Pictures Digital Productions, and Emmanuelle Borde, executive vice president and general manager, Sony Pictures Interactive.  Featuring the iconic setting of the upcoming Sony Pictures Animation monsterContinueContinue reading “Sony Pictures Interactive Opens a Hotel Game on Facebook”

The Oogieloves — This Summer’s Social Media Darlings — Have Done It Again!

NEW YORK, Aug. 15, 2012 /PRNewswire/ The Oogieloves in The BIG Balloon Adventure have almost doubled their twitter followers in the past week, approaching 1,000,000 followers and have over 13,000,000 views on YouTube and with traffic to the Oogieloves website (www.oogieloves.com) causing the site to crash three times over the past weekend. “Like the phenomenon of Apple’s introductionContinueContinue reading “The Oogieloves — This Summer’s Social Media Darlings — Have Done It Again!”

SourceMedia Introduces Three Indices Tracking Business Conditions and Activity

NEW YORK, Aug. 15, 2012 /PRNewswire/ SourceMedia, a diversified provider of B-to-B news, analysis and marketing services, has developed three indices tracking business conditions and activity. The indices are powered by surveys of the company’s unique and qualified professional audiences in the commercial banking, public accounting, and investment advisory sectors. The indices were developed by SourceMedia ResearchContinueContinue reading “SourceMedia Introduces Three Indices Tracking Business Conditions and Activity”

Big Lots, Inc. to Broadcast Second Quarter 2012 Conference Call

COLUMBUS, Ohio, Aug. 15, 2012 /PRNewswire/ Big Lots, Inc. (NYSE: BIG) will report second quarter fiscal 2012 results on Thursday, August 23, 2012 and host a conference call live at 8:00 a.m. Eastern Time. SECOND QUARTER RESULTS WHAT: Big Lots, Inc. invites you to listen to the live audio webcast of its Second Quarter Conference Call DATE:            Thursday, August 23, 2012ContinueContinue reading “Big Lots, Inc. to Broadcast Second Quarter 2012 Conference Call”

Moving From Marketing Buzz to Conversions – How to boost Holiday Sales [WEBINAR]

NEW YORK, Aug. 15, 2012 /PRNewswire-iReach/ While the Holidays are still some time away, there’s no question marketers are gearing up to enhance brands’ sales by developing robust marketing and digital plans. To learn how to boost Holiday sales with a comprehensive 4-month digital plan, join Mediative’s Jennifer Dunn, Senior Product Manager, Display Advertising, and Yuli Shumsky, Direct ResponseContinueContinue reading “Moving From Marketing Buzz to Conversions – How to boost Holiday Sales [WEBINAR]”

TheKnot.com Teams Up With CrowdRise To Launch Crowdsourced Wedding Charity Registry Program

NEW YORK, Aug. 15, 2012 /PRNewswire/ TheKnot.com, the #1 wedding planning resource, today announced the launch of its Charity Registry Program powered by CrowdRise, the leading micro-fundraising site benefiting nonprofit organizations. Couples who are passionate about giving back can now choose from 1 million+ nonprofit organizations to create their own charity registry so that guests can make donations as their wedding gift.ContinueContinue reading “TheKnot.com Teams Up With CrowdRise To Launch Crowdsourced Wedding Charity Registry Program”

JetBlue Offers Fans of the Chart-Topping Group The Wanted 50% Off Roundtrip Fares and a Chance to See The Band Perform Live

NEW YORK, Aug. 15, 2012 /PRNewswire/ JetBlue Airways’ (Nasdaq: JBLU) is making it even easier for fans to attend its upcoming, exclusive Live From T5 performance by the chart-topping British-Irish male pop vocal group The Wanted on Wednesday, August 22 at 6 p.m. ET. Today only, customers can use promo code THEWANTED while supplies last for 50% off roundtrip flights to NewContinueContinue reading “JetBlue Offers Fans of the Chart-Topping Group The Wanted 50% Off Roundtrip Fares and a Chance to See The Band Perform Live”

Thinkpinion.com To Make Social Media More Colorful & Thought-Provoking, Moving Well Beyond Political Correctness

LOS ANGELES, Aug. 14, 2012 /PRNewswire/  Thinkpinion.com (www.thinkpinion.com), celebrating the freedom of speech in all of its glory, launched today as the ultimate online destination for people to give their opinion about anything and everything. Starting in the U.S., the new site plans to become a global reference for the pulse of the people, no matter whatContinueContinue reading “Thinkpinion.com To Make Social Media More Colorful & Thought-Provoking, Moving Well Beyond Political Correctness”

Revolutionary e-commerce site is the perfect marriage of Gen Y’s two favorite things: technology and shopping

HOLLYWOOD, Calif., Aug. 14, 2012 /PRNewswire-iReach/ Traditional retailers ought to be shaking in their platform stilettos.  Today’s young, trendy shoppers are going straight to where their favorite “haulers” are taking them, a new online ecommerce site where they can share their fashion finds, HaulerDeals. A “hauler” is a fashion or beauty guru that reveals her latest finds withContinueContinue reading “Revolutionary e-commerce site is the perfect marriage of Gen Y’s two favorite things: technology and shopping”

Netflix To Launch In Norway, Denmark, Sweden And Finland In Late 2012

LOS GATOS, Calif., Aug. 15, 2012 /PRNewswire/ Netflix, Inc. (NASDAQ: NFLX) today announced it will offer streaming of TV shows and movies for one low monthly price in Norway, Denmark, Sweden and Finland before the end of 2012. Upon launch, broadband Internet users in the Nordic countries can subscribe to Netflix and instantly watch a wide array of Hollywood, local and global TV shows and movies;ContinueContinue reading “Netflix To Launch In Norway, Denmark, Sweden And Finland In Late 2012”

Future of Web Apps London 2012

A first-class conference for web and mobile developers and entrepreneurs, bringing together visionaries to discuss the technologies and platforms you should use to build the next generation of successful apps. This year, FOWA joins forces withFuture of Mobile (FOM) giving you 2 conferences for the price of one! 40+ sessions, 4 workshops, App It Out, and loads of networkingContinueContinue reading “Future of Web Apps London 2012”

TELUS opposed to Bell’s proposed acquisition of Astral Media

VANCOUVER, Aug. 14, 2012 /CNW/ TELUS has filed a submission to the Canadian Radio-television and Telecommunications Commission (CRTC), opposing Bell’s potential acquisition of Astral Media and specifically the impact that an unprecedented concentration of market power in the broadcasting sector would have on Canadian consumers. TELUS supports the views expressed last week by the Say No toContinueContinue reading “TELUS opposed to Bell’s proposed acquisition of Astral Media”

NASA Hosts Teleconference About Curiosity Rover Progress

WASHINGTON, Aug. 13, 2012 /PRNewswire-USNewswire/ NASA will host a media teleconference at 1 p.m. EDT (10 a.m. PDT), Aug. 14, to provide a status update on the Curiosity rover’s mission to Mars’ Gale Crater. The Mars Science Laboratory spacecraft delivered Curiosity to its target area on Mars at 1:31 a.m. EDT, Aug. 6 (10:31 p.m. PDT, Aug. 5). Mission controllers at NASA’s Jet Propulsion LaboratoryContinueContinue reading “NASA Hosts Teleconference About Curiosity Rover Progress”

Putting the ‘ME’ in MEdia at GRAPH EXPO 2012

Cincinnati, Ohio/Northern Kentucky (PRWEB) August 13, 2012 Ed McMasters, Director of Marketing and Communications, for the Flottman Company, has been selected to present a special session titled, “Putting the ME in MEdia,” at GRAPH EXPO 2012 on Tuesday, October 9. This highly informational presentation is one of 50 hot-topic sessions in 31 education categories selectedContinueContinue reading “Putting the ‘ME’ in MEdia at GRAPH EXPO 2012”

Constellation Software Inc. Acquires COREsense Inc.

TORONTO, ONTARIO–(Marketwire – Aug. 13, 2012) Constellation Software Inc. (“Constellation”) (TSX:CSU) announced today that it has completed, through its wholly-owned subsidiary Friedman Corporation (“Friedman”), the acquisition of the business of COREsense Inc. (“COREsense”). COREsense offers fully-featured, configurable applications for multi-channel retailers and direct to consumer manufacturers, through a hosted solution. COREsense’s ERP solution (ERP) supportsContinueContinue reading “Constellation Software Inc. Acquires COREsense Inc.”

Blog Post Writing Series Has Resumed, Announced Content Writing King

(PRWEB) August 13, 2012 Today, Content Writing King has resumed using their blog post writing service to write a blog post about Kompass. This signals an end to the short hiatus they had undergone in terms of blog post writing. They also stated that the will regularly post blog posts. The said the goal is to postContinueContinue reading “Blog Post Writing Series Has Resumed, Announced Content Writing King”