1️⃣ Establish a brand:
For a small business’s customers and potential customers to know what their company is, does and stands for, they need to have a clear brand identity. Match it with a suitable name, logo, colors and imagery that conveys their brand to customers.
2️⃣ Know your customer:
There is no such thing as a one size fits all marketing strategy. Each business caters to a different niche in the market and therefore each company requires a marketing plan is specific to their goals and needs.
3️⃣ Create a website:
Websites are the modern-day business card. It is the first thing potential customers see when the Google company name and the first chance a company to make an impression. A website is the foundation of a marketing plan.
– SO! What? SOcial 🎯
