The connections you make with customers or clients matter. A brand touchpoint is an individual contact point between the customer and the brand.
This isn’t usually a single moment. In fact, most companies have upwards of 100 different brand touchpoints. These are broadly defined interactions, ranging from in-person selling to email
marketing messages.
15 brand touchpoints your business should be hitting:
• Website.
• Social Media.
• Online Advertisement.
• Digital Marketing Content.
• Newsletters.
• Ecommerce.
• Product Reviews.
• Point of Sale.
• Thank You Letters.
• Product Feedback Surveys.
• Upsell/Cross-Sell Emails.
• Subscription Renewals.
• Customer Support Channels.
• Customer Success Programs.
• Customer Loyalty Programs.
Email
us at sowhatsocial@gmail.com if you are ready to elevate
your social media!
– SO! What? SOcial ![]()
