There are 2 kinds of businesses: ones that restrict social activity among employees, and ones that empower it. Conversations about your online brand are happening whether you’re participating or not.
So how can you cut through the noise and create your own narrative on social media that your customers care about? What does it take to lay the foundation for a social friendly enterprise?
HootSuite University is pleased to present Tips from the C-Suite: How to Build a Social Friendly Enterprise with James Amos and BJ Emerson, Chairman and CTO of tasti D-lite. Learn the 6 steps for building a social friendly enterprise, including…
- Listening effectively
- Engaging creatively
- Embracing transparency
- … and more!
Watch now and you could win a copy of James and BJ’s most recent book! For the first 50 viewers of this Lecture Series, we’re proud to partner with McGraw Hill in offering a free copy of The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave.
Meet the Speakers
During his career, James Amos has been a leader in the franchising industry. Under his leadership as Vice Chairman and CEO, Mail Boxes Etc. became the world’s largest and fastest growing franchisor of retail business, communication and postal service centers. As Chairman of tasti D-lite and Planet Smoothie, James has assembled a world-class franchising team and over the last 5 years, Tasti D-Lite has received commitments to open over 500 new locations worldwide.
BJ Emerson is the VP Technology at Tasti D-lite, as well as Planet Smoothie, and is an award winning social technology executive with a long and consistent track record of innovation and leadership. BJ’s unique perspective comes in part from spearheading the integration of the Tasti D-Lite brand experience online, and was largely responsible for turning the brand into a social friendly enterprise.
View Social Friendly Enterprise Today!
Via HootSuite University
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